Unit:
Κατεύθυνση Δημοσιογραφία και Νέα ΜέσαLibrary of the Faculties of Political Science and Public Administration, Communication and Mass Media Studies, Turkish and Modern Asian Studies, Sociology
Author:
Koukoulis Georgios
Supervisors info:
Ρόη Παναγιωτοπούλου, Καθηγητής, Τμήμα Επικοινωνίας και Μέσων Μαζικής Ενημέρωσης, Εθνικό και Καποδιστριακό Πανεπιστήμιο Αθηνών
Original Title:
Αθλητές Και Μέσα Κοινωνικής Δικτύωσης : Η χρήση του Twitter από τους Έλληνες Αθλητές
Translated title:
Athletes and Social Media : Use of Twitter by Greek athletes
Summary:
The subject of the current paper refers to the Greek Athletes and their relationships with the dynamic and constantly progressing area of the Social Media. In particular, this paper focuses on the way the average Greek athlete handles the Social Media of Twitter, as this is the Social Media Network that gives athletes and other celebrities the opportunity to express their messages and opinions without the interference of any other party, while also interact actively with their following, in case they are inclined to. On the paper there will be a brief mention at the development and the basic characteristics of Twitter Social Media Network, as well as a brief analysis of other – recently created – platforms that operate on the same – non interfering – basis of sharing a message from an athlete to its following. Those platforms are either organized by athletes or organized in collaboration with them. Finally, I am going to proceed with an analysis of the findings of the qualitative data that was accumulated by 9 Twitter accounts of Greek professional athletes between the period of August 2018 until April 2019.
Main subject category:
Social, Political and Economic sciences
Keywords:
Athletes, Twitter, Social Media, Communication, Use of Social Media, New Media, Greece