Unit:
Κατεύθυνση Στρατηγικού ΜάνατζμεντLibrary of the Faculty of Economics and of the Faculty of Business Administration
Supervisors info:
Πεπελάση Ιωάννα, ΟμότιμηΚαθηγήτρια Οικονομικής Ιστορίας, Τμήματος Οικονομικής Επιστήμης,
Οικονομικό Πανεπιστήμιο Αθηνών
Original Title:
Κοινωνική επιχειρηματικότητα στην Ελλάδα. Σύγκριση στην επιχειρηματική στρατηγική στις κοινωνικές επιχειρήσεις, μελέτες περίπτωσης: 1) Συνεταιριστική τράπεζα Καρδίτσας, 2) ΒΙΟΜΕ, 3) Κοινωνικό εργοστάσιο μόδας SOFFA και 4) συνεταιρισμός αλληλέγγυου εμπορίου "Συν άλλοις"
Translated title:
Social entrepreneurship in Greece. Comparison of business strategy in social enterprises, case studies: 1) Cooperative bank of Karditsa, 2) VIOME, 3) Social fashion factory SOFFA and solidarity trade cooperative "Plus others"
Summary:
Nowadays, the society is shaped in a way, that it always creates new vulnerable social groups. The economic crisis, the global and domestic political situation, the health situation, the environmental catastrophe and, often, the diversity between people, are all factors that create the ideal conditions for the creation of such groups to prosper. Also, the lack of resources from each country allows such social problems to inflate. In addition, having social groups that seek immediate help, the country cannot focus on other types of problems such as environmental ones.
Unfortunately, without financial support it is not easy to solve these social problems. In present, new business models have been created, whose main goal is to solve some social and environmental problems, using a large percentage of the company’s profits without the burden of the state fund.
In this thesis, it will be analyzed the term of social entrepreneurship and the business strategy followed by a social enterprise. The purpose of this thesis is to study and understand the operation of such a business and the criteria of thinking and decision making for the company, regarding the territory of Greece. The aim is to get the best possible understanding of the ideology behind such companies, as well as the procedures followed for making business decisions in the context of social enterprises.
Main subject category:
Social, Political and Economic sciences
Keywords:
business, entrepreneurship, strategic management, social entrepreneurship, social economy
