Τίτλος:
Spectators' Satisfaction of a Small-Scale Sport Event and Intention to
Re-visit the Sport Event's Destination
Γλώσσες Τεκμηρίου:
Αγγλικά
Περίληψη:
This study consist a specific case study of the Skyros Half-Marathon in
2018, which defined as a small-scale sport event, taking into
consideration that there have been less previous empirical evidences for
spectators' attending small-scale sport events in Greece. Hence, this
survey aims to contribute by presenting further empirical evidence and
develop an overarching framework in order (a) to recognize the
satisfaction factors of small-scale sport event spectators' and (b) to
explore the factors that influence spectators' attitudes to re-visit the
sport event's destination and attend the same small-scale sport event.
The results of this work provide practitioners with valuable information
to assist them understand the heterogeneity of sport crowds' attitudes
and behaviors and its patterns become important for the implementation
of a strategic plan, which can be considered by the organizing committee
of such sport events, individuals and local authorization organizations,
in order to increase the number of potential sport tourists, both
participants-athletes and spectators-visitors.
Συγγραφείς:
Mouratidis, Konstantinos
Doumi, Maria
Thanopoulos, Vassilios
Εκδότης:
SPRINGER INTERNATIONAL PUBLISHING AG
Τίτλος συνεδρίου:
CULTURAL AND TOURISM INNOVATION IN THE DIGITAL ERA
DOI:
10.1007/978-3-030-36342-0_32
